6 Secrets Of Facebook-Apple Relationship

The two have shared an on and off relationship for the last few years. Apple’s latest announcement about deep Facebook integration in all its platforms confirms their deep bond. Together they will take the world by a storm. We bring you their rocky love story from when they met in 2006 to when they made it public in 2012.
1. Apple And Facebook Meet:

The year was 2006 and Facebook was facing stiff competition from MySpace. The social network was nowhere as big as it is today. It had 8.3 million users and was the 7^th most visited website in the US. Facebook made friends with Apple by signing a deal with Apple to give away 10 million free iTunes samplers to Facebook users.

This was the first time Facebook and Apple had an association. Apple had also launched the Apple Student group on Facebook. It was a runaway success with 450,000 people joining the group in a short time.

2. iOS4 Designed With Facebook Integration But…

The setting changed and it was 2010. Facebook had become the biggest social networking site and was a force to reckon with. Apple was just about to launch its iPhone 4 and iTunes10. Media reports were ripe with reports of Apple and Facebook working together.

According to an Apple employee, “Apple had fully integrated Facebook into the iPhone and iPad’s operating system, and was ready to launch...…” Apple had also come up with Ping which was a social media for iTune users. That was supposed to have Facebook integration as well.
The video demonstrated by Apple for iPhone4 also showed Facebook integration. Then something terrible happened.

3. Ping Causes Rift Between Apple And Facebook

Apple was all set to launch its iPhone4 and iTunes 10 with Facebook integration but the deal just fell through. Apparently Facebook and Apple could not reach an agreement on certain terms. According to Jobs the terms offered by Mark were ‘onerous’.

Apple anyways tried to launch its new products with Facebook integration without the social network’s consent. When Facebook got to know this they sealed their API.

4. Facebook App For iPad Causes More Problems:
In 2010, Jobs visited Mark to discuss about Facebook iPad application. Zuckerberg had promised to create their first tablet app with iPad.
An apple employee says, “Roughly three months ago, Steve Jobs — then the Apple CEO — paid a visit to Facebook to discuss a Facebook for iPad application with CEO Mark Zuckerberg. Zuckerberg promised Jobs that the social network would release its first ever tablet application for iPad.”.

Jobs later got to know that Facebook had already developed an app for HP’s TouchPad, Apple’s rival. Needless to say Jobs was furious. Mark then tried to pacify the situation by asking Jon Rubinstein at HP to remove the FB app. HP refused to comply and Mark ended up freezing HP’s access to FB’s API.

5. Facebook Apple Kiss And Makeup:

After the HP debacle Facebook and Apple became friends again. In fact both the companies were working closely.

“Not only are the pair finally aligned on the Facebook for iPad application, but they’ve been working together closely on Facebook’s HTML 5 mobile app platform. This is the closest Apple and Facebook have been to creating something meaningful together, one source says. They’re partnering because they share a common enemy: Google.” reveals a close aid of the company.

6. Facebook And Apple Change Relationship Status To Committed:
After all these years and several talks about working together, their union became a reality in June2012. On Monday, Apple unveiled their latest version of iOS and its new Mountain Lion for Macs. The relationship seems to have been strengthened because of a common enemy Google.
Apple announced that the latest version of iOS will have deep Facebook integration. This will include a ‘like’ function for Apple’s App and iTunes store and integration with Siri will also be seen. Apple will also have a public API for third party app developers to be able to better integrate the feature into their app. Apple also announced Facebook integration into Mountain Lion for Macs.
Users around the world must be rejoicing because of this union. The world’s two most admired and loved companies have come together. Finally!

7 Real Reasons Why Facebook Is Headed For a "Public" Disaster

Well, all the IPO celebrations are over and now it’s the time to think, may be re-think. After all the hypes and predictions about a historic IPO, Facebook’s public appearance turned out to be a flat one with merely a $0.23 jump in share price. And with the latest reports of its shares going down, many fear the social networking giant is headed towards an IPO disaster.

 
Even though Facebook’s opening day at NASDAQ had all the excitement, glamour and glitz, no one really knows what caused the poor landing and the drama’s happening right now. Here are a handful of reasons.

 
#1 It Was Too Late

 
Everybody has been taking aboutFacebook’s IPO at least from the last 12 months. But it came too late, after keeping its shares frozen for a long time. Even the investors had bid up for the $100 billion value an year ago. Facebook was not waiting for the right time, maybe it’s due to Zuckerberg’s hesitation to take his company public.

#2 Zuckerberg and Investors

 
Everybody knows one thing- Zuckerberg never wanted to take his company public. In the IPO road-show that the company conducted earlier this month, it became clear. The 28 year old chief executive reportedly made many investors angry by arriving late to the event and keeping them waited. He also skipped many stage shows in the following day which he was supposed to attend. Zuckerberg was also criticized for wearing his hoodie into the stage. As a Forbes writer states it “Zuckerberg’s view of shareholders is like President Obama’s view of blue collar workers. He needs them but secretly laughs at them.”

#3 Facebook Left Nothing For Ordinary Investor

 
The Facebook’s entire shares are looted by the Celebrity Silicon Valley Angels and the Private Equity firms. It left no bite to the common investor. It was not the celebrity Angels who made Microsoft and Google its valuation. Microsoft’s market value was 780 million, when it went public in 1986. It made many ordinary public investors a millionaire in its next 13 years by a 700 times jump in valuation. Even Google’s story was somewhat similar. But when it came to Facebook, Zuckerberg and his friends took it all.

#4 Facebook Debuted in May

 
May is always considered as the bad time to go public. Even though this stock market belief, “Sell in May and Go Away” is largely ignored, for the past few years, almost all of the stock market gains are occurred in time period from October to May. And for Facebook, who made the debut in a cloudy situation, the saying is turning out to be true.

#5 Facebook Boredom is Growing

 
According to the statistics, Facebook is nearing to 1 billion members. But what about the growing Facebook boredom, particularly among the professionals? The social network has reportedly lost 6 million U.S. users in last May and according to a recent study, the engagement of the above-25 year-old people with the website is decreasing. With Facebook’s removal of ban for under-13- year- olds joining the site, the number may eventually reach billion. But finally, it’s not about the numbers alone.

#6 Facebook (Investment) is Not Necessary

 
As the great investor Warren Buffett states it, “investing in tech companies is never easy. It’s about necessity, not the PE values.” There are many companies like IBM, Cisco, Google, Intel and SAP which the world economy depends on. We can live without them for sure, but the switching cost will be high. On the other hand, Facebook is a social network which is not integral to the global economy.

#7 After All, it’s Another Social Network

 
Facebook makes 90 percent of its money from advertisements. The network purely runs understanding your tastes and feelings. One enters and uses the network mainly for time pass rather than for a purpose. On the other hand, a network like linkedIn has a special purpose and a professional doesn’t feel like wasting his time. There may arise plenty other social networks in the near future, which targets a particular population in the billions like the recently launched social network for the dying!     

Craziest Facts about Facebook that You Would Want to Know

Amidst so many things said and heard, Business insider has collected some crazy facts about Facebook that have made the company a treat for the readers.

 
Let’s take a look at 26 such facts that kept the giant social network in the news.

 


 
1. Facebooks Worth would be more than eBay, Yahoo, Groupon, LinkedIn, Netflix, IAC, AOL, Zynga and Pandora combined, when

it goes public

 

.

 
2. Eduardo Saverin, the Brazilian co founder of Facebook has renounced his US citizenship and is now investing billions in startups at Singapore.

 


 
3. Of all the incredible talents that Zuckerberg is bestowed with, his greatest and what seems to be his favorite is Firing People.

 


 

4. About 60 percent of the voting power at Facebook is controlled by Zuckerberg.

5. The big shot media company Viacom had offered to acquire Facebook, but was rejected by Mark Zuckerberg.

 

6. After agreeing to an acquisition offer from Yahoo while it was led by Terry Semel, Facebook staepped down from the deal when there were talks of lowering the offer price.

 


 

 

7. The Microsoft CEO, steve Ballmer had offered to buy Facebook. Steve has invested $240 million in Facebook till date.


 
8. Facebook interviewed Yahoo executive Ellen Siminoff, Apple veteran Bud Colligan, and former OpenTable CEO Jeff Jordan for the position of COO which is now held by Sheryl Sandberg.


9. Steve jobs had to cancel the presentation that he had offered Facebook for the iphone application in 2008. Jobs, who had expected Zuckerberg to do the presentation was disappointed by the audition of the engineer who was selected by the Facebook CEO.

 


10. Maintaining his reputation of having a a bad fashion sense, Zuckerberg wore a hoodie to the meeting with wall street investors.

 


 

11. In 2005, Mark Zuckerberg took CEO lessons to improve his managerial skills.

 

12. Mark Zuckerberg is said to be a big time Glee fan.